{"product_id":"chale-berbere-fait-main-laine-naturelle-maroc","title":"Handmade Berber Plaid – Natural Wool Shawl from the Middle Atlas | Rugatlas","description":"\u003cp data-end=\"453\" data-start=\"208\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0998\/3439\/7021\/files\/c3d9c644-d030-11f0-917a-963ffcc28ffd_0.png?v=1764762405\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA rare piece from the ancestral know-how of the \u003cstrong\u003eIda ou Zeddoute\u003c\/strong\u003e tribe, nestled in the Moroccan Anti-Atlas.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003e🧵 Exceptional weaving\u003c\/strong\u003e Entirely hand-woven from raw wool, thread by thread, with patience and precision passed down from generation to generation. Each piece is unique.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0998\/3439\/7021\/files\/WhatsApp_Image_2026-04-02_at_19.02.55.jpg?v=1775149655\" alt=\"Plaid Berbère Fait Main – Châle Laine Naturelle du Moyen Atlas | Rugatlas RUGATLAS\"\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003e🎨 The resist dyeing technique\u003c\/strong\u003e The colors are not painted — they are \u003cem\u003ereserved\u003c\/em\u003e. Some wool areas are protected before dyeing, creating these natural gradients impossible to reproduce industrially. This is the artisan's signature.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0998\/3439\/7021\/files\/Gemini_Generated_Image_jgzjumjgzjumjgzj.png?v=1775126366\" alt=\"Plaid Berbère Fait Main – Châle Laine Naturelle du Moyen Atlas | Rugatlas RUGATLAS\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"453\" data-start=\"208\"\u003e\u003cstrong\u003e🎭 A ceremonial piece\u003c\/strong\u003e Woven for special occasions — weddings, festivals, tribal celebrations. Never an everyday item. Today, these pieces are extremely rare in such perfect condition.\u003c\/p\u003e\n\u003cp data-end=\"453\" data-start=\"208\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-end=\"453\" data-start=\"208\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0998\/3439\/7021\/files\/247b88fa-d35d-11f0-9de2-4a5769f9a738_0.png?v=1775130206\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"809\" data-start=\"451\"\u003e\u003cstrong\u003eHand-woven\u003c\/strong\u003e from natural wool in the Atlas Mountains, the \u003cstrong\u003eAdghâr Shawl\u003c\/strong\u003e embodies authentic ancestral craftsmanship.\u003cbr\u003eBoth a enveloping shawl, a warm \u003cstrong\u003ethrow\u003c\/strong\u003e, or a \u003cstrong\u003ewall decoration\u003c\/strong\u003e, it brings character, warmth, and heritage to a minimalist, \u003cstrong\u003ebohemian\u003c\/strong\u003e, or chalet-style interior.\u003cbr\u003eEach piece is unique. Every detail has a story.\u003c\/p\u003e\n\u003cp data-end=\"453\" data-start=\"208\"\u003e\u003cimg style=\"font-size: 0.875rem;\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0998\/3439\/7021\/files\/72649518-d036-11f0-bf92-8a7d35b64f6c_0.png?v=1764762283\" alt=\"\"\u003e\u003c\/p\u003e\n\u003chr data-end=\"526\" data-start=\"523\"\u003e\n\u003ch3 data-end=\"556\" data-start=\"528\"\u003e\u003cstrong data-end=\"556\" data-start=\"532\"\u003eProduct details:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"818\" data-start=\"558\"\u003e🧶 Natural wool – soft \u0026amp; durable\u003cbr\u003e🎨 Vegetable dyes – henna \u0026amp; charcoal \u0026amp; Pomegranate bark\u003cbr\u003e🌍 Origin – IDAOUZDOUT Atlas Mountains (Morocco)\u003cbr\u003e⏳ Creation time – ~3 weeks\u003cbr\u003e✋ Handmade – each piece is unique\u003cbr\u003e📏 Size: approx. 120 × 140 cm\u003cbr\u003e(dimensions may vary slightly due to artisanal work)\u003cbr\u003e✨ \u003cstrong data-start=\"1144\" data-end=\"1157\"\u003eCare:\u003c\/strong\u003e Dry clean only. Do not machine wash to preserve wool and natural dyes.\u003c\/p\u003e\n\u003ch3\u003eA traditional art for your wall decoration\u003c\/h3\u003e\n\u003cp\u003eThe handmade Berber throw from the Middle Atlas brings a unique touch to your wall decoration. Crafted with ancestral know-how, each piece is hand-woven by Moroccan artisans. This natural wool shawl offers a warm and authentic texture that will enhance the aesthetics of your interiors. Used as a wall decoration element, it gives your space a warm and cultural atmosphere, ideal for personalizing your home with style and originality.\u003c\/p\u003e\n\u003ch3\u003eQuality and natural materials at the heart of the design\u003c\/h3\u003e\n\u003cp\u003eThis Berber throw is made exclusively from high-quality natural wool, sourced from flocks in the Middle Atlas. This wool is renowned for its softness, resistance, and insulating properties, guaranteeing remarkable durability. Its natural look integrates perfectly into a wall decoration that favors ecological and authentic materials. This durable and elegant piece is an environmentally friendly choice and brings natural warmth to your walls.\u003c\/p\u003e\n\u003ch3\u003eA versatile and aesthetic decorative element\u003c\/h3\u003e\n\u003cp\u003eBeyond its traditional use as a throw or shawl, this Berber weaving finds new life as a wall decoration. Thanks to its geometric patterns and natural colors, it adapts to different interior styles, from contemporary to bohemian. Easy to hang, it transforms a simple wall into a true living textile tableau. The wall decoration made with this Berber throw offers not only visual beauty but also a testament to Morocco's rich cultural heritage.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"RUGATLAS","offers":[{"title":"Default Title","offer_id":62961939743069,"sku":"7","price":89.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0998\/3439\/7021\/files\/9e92d8b4-d033-11f0-830c-96b9e52bb3ea_0.png?v=1777667921","url":"https:\/\/rugatlas.com\/en\/products\/chale-berbere-fait-main-laine-naturelle-maroc","provider":"RUGATLAS","version":"1.0","type":"link"}